Sanders Potato Chip Chocolate Bar Makes The Gourmet Retailer's 2012 Best New Product List


Sanders Potato Chip Chocolate Bar is selected as one of 2012's Best New Products

Sanders Potato Chip Chocolate Bar is selected as one of 2012's Best New Products by The Gourmet Retailer.

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August, 2012
By: the Gourmet Retailer

They say imitation is the sincerest form of flattery.

This month, The Gourmet Retailer borrows an annual favorite from our sister publication, Progressive Grocer: Editors' Picks. Loyal readers of PG are familiar with this yearly salute to the best new products of the year as selected by the editorial staff.

To kick off TGR's version, winners were selected by an exhaustive screening process that involved the entire staff of our Jersey City, N.J., office – the editorial staff of PG and Convenience Store News, and our non-editorial staff alike. Products were judged on three criteria: taste/functionality, innovation and value. To be eligible, products had to be introduced between March 2011 and June 2012.

We put out a call for entries, and we were overwhelmed by the response. Our inaugural competition attracted nearly 500 entries. Our tireless testers weren't deterred by the task at hand. They sampled and tested fearlessly and contributed their honest, unbiased feedback. Armed with our colleagues' tasting and testing notes, we were able to determine which products were worthy of recognition in TGR's inaugural class of Editors' Picks.

Sanders Potato Chip Chocolate Bar
SRP: $2.99
586-468-4300
www.sanderscandy.com

We picked it because: What do you get when you mix two of the world's most addictive treats, chocolate and potato chips? Trouble of the best possible kind. Sanders Candy in Clinton Township, Mich., has created a generous mixture of salty potato chips and blended it with sweet and creamy milk chocolate to create an out-of-this-world confection.

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PR Contact:
Tiffany Van Hemm
Director of Public Relations
586-464-5362
tvanhemm@sanderscandy.com

About Sanders:
Sanders is a classic national brand featuring premium chocolates, dessert toppings and baked goods using original recipes dating as far back as 1875. Started by Fred Sanders in Detroit, Michigan, the brand is now owned by Morley Candy Makers, Inc., with its own rich history dating back to 1919. Sanders products can be found in multiple retailers across the United States, at Sanders Chocolate & Ice Cream Shops in Michigan, or online at www.sanderscandy.com.
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