Additional products from Sanders' line of baked goods will be found in all Meijer stores

Sanders expands its presence in Meijer Stores

Clinton Township, Mich., September 12, 2014 – Sanders Candy announced today that additional products from its line of baked goods will be found in all 213 Meijer stores located throughout Michigan, Ohio, Illinois, Indiana and Kentucky beginning in early September.

In recent years and still currently, Sanders Gourmet Dessert Toppings are sold in all Meijer stores, but its Chocolate Fudge Bumpy™ Cake was only offered in 30 Meijer locations. In addition to the original Chocolate Bumpy™ Cake and Classic Caramel Bumpy™ Cake gaining full distribution with the Grand Rapids, Mich. -based retailer, Sanders’ new Chocolate Peanut Butter Deep Dish Brownies and Chocolate Caramel Pecan Deep Dish Brownies will gain distribution in 162 Meijer stores. The cakes and deep dish brownies will be sold in the freezer section.

“We are very excited to be working with another innovative Michigan company like Meijer to help us continue expanding the Sanders brand nationally,” Karen Jefferson, Sanders Candy Vice President of Sales said.

Sanders introduced its devil’s food buttercream cake in 1913. The name was later changed to Bumpy™ Cake after early Sanders patrons continued to request “the cake with the bumps." Today the cake is sold across the country in additional flavors including Vanilla Buttercream, Raspberry and Classic Caramel variations.

Sanders’ deep dish brownies also come in Chocolate Fudge. Each of the three options are drizzled with Sanders’ gourmet dessert toppings, and have real pieces of Sanders’ chocolates baked into them.

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PR Contact:
Nakia Mills
Director of Public Relations
586-464-5368
nmills@sanderscandy.com

About Sanders:
Sanders is a classic national brand featuring premium chocolates, dessert toppings and baked goods using original recipes dating as far back as 1875. Started by Fred Sanders in Detroit, Michigan, the brand is now owned by Morley Candy Makers, Inc., with its own rich history dating back to 1919. Sanders products can be found in multiple retailers across the United States, at Sanders stores in Michigan or online at www.SandersCandy.com.
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